One piece of data that is often over looked from an association’s 990 is when their fiscal year ends. This is a valuable piece of information for sales professionals to know as a few months before the year end, the association will be budgeting for the next year.
Having this data across thousands of associations we can see a preference for a few particular months in the industry.
From the data, we see that around two-thirds of associations end their fiscal year in December, while June comes in second at around 20%.
So December is a good guess, but you’ll probably want to ask a prospect when their year end is and budgeting is done, if you aren’t tracking it already.
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