Author Archives: AssocIntell

One piece of data that is often over looked from an association’s 990 is when their fiscal year ends. This is a valuable piece of information for sales professionals to know as a few months before the year end, the association will be budgeting for the next year. Having this data across thousands of associationsContinue reading “Association Year End”

With over 9000 associations’ technologies tracked, we can examine what Content Management Platforms (CMS) are in use by associations. WordPress is the obvious leader with over one third of these associations using that as their CMS. The next largest group would be those organizations using the CMS platform that comes with their AMS. Since AMSsContinue reading “Popular CMS Platforms”

With over 20,000 validated contacts at associations, one thing we can examine is the email address format used by staff at an association. It is very common for staff members at an association to use different email address formats, particularly VPs and those in the c-suite. However, if you want to guess at someone’s emailContinue reading “Email Address Format”

What is the relationship between an association’s revenue and the number of employees? The number I had heard in the past was $150,000 per employee, so if you knew one value, you could guesstimate at the other. Let’s see how close that is with the data we have at AssocIntell. Looking at 2019 990 dataContinue reading “Revenue & Employees”